We have a team of fully qualified Architects with over 30 years of construction, architecture and 3D architectural renderings experience. Our goal is to offer customized solutions in a prompt and professional manner, at an affordable price. This approach is what has set us apart from others and keeps our customers coming back.
As rendering experts, we’ve seen 3D rendering grow from a specialized, expensive technique used in high-end animations or video games to an inexpensive, efficient marketing tool. The single biggest reason why 3D rendering has been embraced by marketers is the amazing photo-realism it can bring to your images and interactive animations. Contact us today to find out how we can help you.
Human beings have a pretty complicated system of optics and brain cells that is designed for one thing: survival in the real, 3D world. You experience this everyday doing normal stuff like driving your car or even walking about. This also shows itself in an effect called the “uncanny valley”, where your brain is very good at spotting fake, unrealistic images from realistic ones. Let’s face it, no matter how good or expensive your Photoshop guy is, he’s always going to be limited to a 2D world. We’ve all seen awkward, unrealistic images that *try* to look like a 3D image, but the brain isn’t fooled.
Good 3D architectural renderings add that extra punch of realism to your marketing tools. You can have images and animations that are vibrant, realistic, and bring your vision to life. More importantly, you get material that stands out from your competitor’s range. When done by an expert, 3D rendered art includes a level of realism that has finer details such as the play of sunlight and shadows. Whether you want to showcase a product concept or create a walkthrough for a property still under construction, 3d rendering can help you show clients and colleagues the closest thing to the real object.
3D rendering has been around for a while, which has meant improved techniques at a lower cost than you would expect. Of course, not all projects require the same level of complexity. This is where we can step in and advise you on the best solution for your marketing needs. For some clients, we have advised using simple, wireframe rendering that is quick and effective for the job at hand. In other cases, clients have been surprised at the difference made by a more complex technique like scanline rendering or ray tracing. Once you discuss your marketing requirements with us, you can be sure you’ll get exactly what you are looking for, not simply the most expensive solution.
The bottom line is that 3D architectural renderings are already helping out many of your competitors. So it only makes sense to grab all the benefits of 3D imagery for your marketing campaign!