3 Quick Tips to Sell Your House On Your Own

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3 Quick Tips to Sell Your House On Your Own

Being your own real estate agent can be such a real challenge in this market of more supply than demand. Today, more and more people are becoming more discerning when it comes to their purchases. However, with the right mindset and marketing tools, you can flip that property to your advantage. Plus, who else can sell the house better than the one who owned, lived, and loved it than you as the owner?

But first, you have to make people know that you are actually selling the house in the first place. Here are some tips and tricks of the trade you can use to sell that house once and for all:

1. Go online.

First of all, set up your house for success by doing a professional staging. An interior designer is a good investment if you are doing the marketing all by yourself. Think of them as the food stylist to a dish. No matter how good the photographer, if the dish looks bad, the picture looks bad and the food will never be eaten by guests. The interior designer does the same thing to the house. But remember he or she doesn’t mask its glaring imperfections though so if you have a cracked ceiling, fix it first.

Once you are done with this, it’s time to go online. Open a Facebook page that’s separate from your personal account. This is to make it look more professional and official. Get yourself a simple landing page that people can visit to take a look at the house. You can use 3D rendering to create a 360 video presentation of every nook and cranny of your house, which many agents don’t always provide. A virtual 3D walkthrough is always a plus! Check out this 3D walkthrough done by Power Rendering for Hotel Impossible.

Also, online listings still rank up high in search so make sure that your house is on those sites and your email address and contact information are included.

2. Do two open houses

One is for potential buyers whom you can invite via your Facebook page by setting up an events status update.

The other one is more strategic – do one for real estate and property influencers such as bloggers. They can create a story out of your home and you are sure that these people are talking to the right market.

Prepare a good PR kit which they can use as reference for their posts. It’s all about leveraging the plus points and doing a multiplier effect to your campaign. These bloggers have their blog sites, pages, Instagram and Twitter accounts that they blast to thousands of followers which will then give you more mileage.

3. Have some fliers

Although dismissed by some as archaic, flyers still work. But be smarter about it. Instead of a simple paper, have a digital component to it by investing in a QR code for example or a cut out which can help you track how far your flyers have reached.

Good luck!

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